Toyota Sales Figures December 2024 reflect a mixed performance across the lineup, showcasing growth in premium MPVs and some declines in SUVs and sedans. With strong sales in the Innova+Hycross and Rumion, Toyota’s emphasis on spacious family vehicles continues to drive success. However, models like the Fortuner and Glanza reported declines, indicating shifting market dynamics. Here’s an in-depth analysis of Toyota Sales Figures December 2024 and key market trends.
Key Highlights: Toyota Sales Figures December 2024
- Premium MPVs Dominate: The Innova+Hycross led sales with 24% Y-o-Y growth, reaffirming its position as a favorite for families.
- SUV Performance Mixed: The Hyryder and Fortuner faced declines, reflecting competition and changing preferences.
- Impressive Growth for Rumion: A remarkable 113% Y-o-Y growth highlights rising demand for affordable MPVs.
- Luxury Model Success: The Vellfire posted 70% Y-o-Y growth, indicating increasing interest in premium offerings.
- Decline in Sedans: Models like the Camry and Hilux struggled with significant Y-o-Y drops.
Model-Wise Sales Breakdown: Toyota Sales Figures December 2024
Top Performers
- Innova+Hycross (MPV): 9,700 units sold (+24% Y-o-Y, +23% M-o-M)
- Consistent growth driven by its spacious design and hybrid technology.
- Rumion (MPV): 1,775 units sold (+113% Y-o-Y, -2% M-o-M)
- Affordable pricing and practicality make it a preferred choice for families.
- Vellfire (Luxury MPV): 63 units sold (+70% Y-o-Y, -27% M-o-M)
- Premium features and exclusivity fuel its growth in the luxury segment.
Declining Models
- Hyryder (SUV): 4,770 units sold (-4% Y-o-Y, -2% M-o-M)
- Faces stiff competition in the compact SUV segment despite its hybrid options.
- Glanza (Hatchback): 3,487 units sold (-15% Y-o-Y, -8% M-o-M)
- Decline suggests increasing buyer preference for SUVs over hatchbacks.
- Fortuner (SUV): 2,206 units sold (-29% Y-o-Y, -23% M-o-M)
- Sales dip may indicate competition from newer models in the premium SUV category.
- Camry (Sedan): 88 units sold (-51% Y-o-Y, -32% M-o-M)
- Decline reflects reduced demand for premium sedans amid rising SUV preference.
New Launch
- Taisor (SUV): 2,628 units sold (New Launch, -27% M-o-M)
- A promising start for Toyota’s newest SUV, although monthly performance dropped after launch excitement.
Category-Wise Insights: Toyota Sales Figures December 2024
MPVs Lead the Market Toyota’s MPVs, including the Innova+Hycross and Rumion, showed impressive growth, driven by spacious interiors and hybrid options. The Vellfire demonstrated strong demand in the premium category, appealing to luxury buyers.
SUV Performance: Mixed Trends The Hyryder and Fortuner faced declines, reflecting intense competition and evolving consumer preferences. The Taisor has shown promise as a new entrant but will need to sustain momentum.
Sedans Continue to Decline Models like the Camry and Hilux reported steep declines, suggesting that sedans and premium pickups face challenges against SUVs and MPVs.
Trends and Takeaways: Toyota Sales Figures December 2024
- MPV Popularity: Strong sales of the Innova+Hycross and Rumion indicate sustained demand for spacious and family-friendly vehicles.
- SUV Competition: Models like the Hyryder and Fortuner face stiff competition from rivals, emphasizing the need for updates and feature enhancements.
- Luxury Segment Growth: Premium models like the Vellfire continue to attract buyers, reflecting an interest in high-end features.
- Hatchback Decline: The Glanza highlights the gradual shift away from compact cars toward SUVs and crossovers.
Challenges for Toyota
- Sustaining SUV Growth: Toyota needs to update models like the Hyryder and Fortuner to counter rising competition.
- Reviving Sedans: Declines in the Camry and Hilux suggest the need for repositioning and added features to stay competitive.
- Maintaining New Model Momentum: The Taisor must sustain its initial success with marketing efforts and feature updates.
Future Outlook for Toyota
Toyota Sales Figures December 2024 show strength in MPVs and growing interest in luxury offerings. Future growth will depend on sustaining momentum in MPVs, addressing SUV competition, and expanding hybrid and electric vehicle options.
The Taisor offers promise as a compact SUV contender, while the Vellfire showcases Toyota’s ability to attract premium buyers. With improvements to sedans and SUVs, Toyota can maintain its competitive edge in 2025.
| Make | Model | Dec’24 | Dec’23 | Growth | Dec’24 | Nov’24 | Growth |
| Toyota | Innova+Hycross | 9,700 | 7,832 | 24% | 9,700 | 7,867 | 23% |
| Toyota | Hyryder | 4,770 | 4,976 | -4% | 4,770 | 4,857 | -2% |
| Toyota | Glanza | 3,487 | 4,088 | -15% | 3,487 | 3,806 | -8% |
| Toyota | Taisor | 2,628 | 0 | 2,628 | 3,620 | -27% | |
| Toyota | Fortuner | 2,206 | 3,104 | -29% | 2,206 | 2,865 | -23% |
| Toyota | Rumion | 1,775 | 833 | 113% | 1,775 | 1,803 | -2% |
| Toyota | Hilux | 170 | 322 | -47% | 170 | 149 | 14% |
| Toyota | Camry | 88 | 180 | -51% | 88 | 130 | -32% |
| Toyota | Vellfire | 63 | 37 | 70% | 63 | 86 | -27% |
Conclusion: Toyota Sales Figures December 2024 in Review
Toyota Sales Figures December 2024 highlight strong performances in MPVs like the Innova+Hycross and Rumion, while SUVs and sedans experienced mixed results. As Toyota focuses on hybrid technology, premium offerings, and new launches, its adaptability will be key to sustaining growth in the evolving Indian automotive market