Tata Motors Sales Figures November 2024
Tata Motors showcased a dynamic performance in November 2024, driven by strong sales in compact SUVs and hatchbacks, while its premium offerings saw significant challenges. Here’s a detailed breakdown of Tata’s sales figures, highlighting the highs and lows for the month.
Also Read – Top 25 Most Selling Cars in November 2024
Key Highlights
- Punch and Nexon Drive Growth: Tata’s compact SUV lineup, led by the Punch and Nexon, continued to dominate the market with steady YoY growth.
- New Entrant Curvv Impresses: The Curvv, Tata’s latest addition, debuted with strong initial numbers, cementing its position in the growing SUV market.
- Premium Struggles: Models like the Safari and Harrier experienced double-digit declines, reflecting challenges in the premium SUV segment.
- Tiago’s Resurgence: The Tiago showed a promising 14% MoM growth, thanks to its affordability and updated features.
- Altroz Faces Challenges: The Altroz saw a steep decline of 58% YoY, signaling intensified competition in the premium hatchback segment.
Model-Wise Sales Breakdown
Top Performers
Tata Punch
- November 2024 Sales: 15,435 units
- YoY Growth: 7%
- MoM Growth: -2%
The Punch remains a consistent performer, appealing to urban buyers with its compact design and robust features.
Tata Nexon
- November 2024 Sales: 15,329 units
- YoY Growth: 3%
- MoM Growth: 4%
The Nexon, available in petrol, diesel, CNG, and EV options, continues to attract buyers with its versatility and safety features.
Tata Curvv
- November 2024 Sales: 5,101 units
- MoM Growth: -5%
As Tata’s newest entrant in the mid-size SUV segment, the Curvv made a strong debut, indicating robust initial demand despite a slight dip from October.
Struggling Models
Tata Altroz
- November 2024 Sales: 2,089 units
- YoY Growth: -58%
- MoM Growth: -21%
Despite its strong design and features, the Altroz struggled in November, likely due to heightened competition in the premium hatchback segment.
Tata Safari
- November 2024 Sales: 1,563 units
- YoY Growth: -29%
- MoM Growth: -25%
The Safari faced declining demand, potentially impacted by buyers favoring newer SUVs from competitors.
Tata Harrier
- November 2024 Sales: 1,374 units
- YoY Growth: -41%
- MoM Growth: -29%
The Harrier, once a strong player in Tata’s portfolio, witnessed a significant drop, reflecting the challenges in maintaining its appeal amidst newer rivals.
Category-Wise Insights
Compact SUVs Dominate
The Punch and Nexon showcased why compact SUVs are the backbone of Tata’s success, combining affordability, safety, and modern design to capture buyer interest.
Premium SUVs Struggle
The declining sales of the Safari and Harrier highlight the challenges Tata faces in the premium SUV market, where competition is fierce.
New Entrants Create Buzz
The Curvv demonstrated strong potential in its debut month, suggesting that Tata’s focus on futuristic designs and innovation is resonating with buyers.
Trends and Takeaways
- Compact SUVs Are the Future: The success of the Punch and Nexon reaffirms Tata’s leadership in the compact SUV segment.
- Premium Market Challenges: Tata’s struggle with the Safari and Harrier underscores the need for refreshes or updates to stay competitive.
- Strong Debut for Curvv: The Curvv’s performance reflects positive buyer reception, indicating a bright future for Tata’s innovative offerings.
Future Outlook for Tata Motors
Tata Motors’ strength in the compact SUV space positions it well for continued growth. However, addressing the decline in premium models like the Safari and Harrier will be crucial for maintaining a balanced portfolio. The success of the Curvv and Tiago’s resurgence point toward opportunities in innovation and affordability.
Make | Model | Nov’24 | Nov’23 | Growth | Nov’24 | OCT’24 | Growth |
Tata | Punch | 15,435 | 14,383 | 7% | 15,435 | 15,740 | -2% |
Tata | Nexon | 15,329 | 14,916 | 3% | 15,329 | 14,759 | 4% |
Tata | Tiago | 5,319 | 5,508 | -3% | 5,319 | 4,682 | 14% |
Tata | Curvv | 5,101 | 0 | 5,101 | 5,351 | -5% | |
Tata | Altroz | 2,089 | 4,955 | -58% | 2,089 | 2,642 | -21% |
Tata | Safari | 1,563 | 2,207 | -29% | 1,563 | 2,086 | -25% |
Tata | Harrier | 1,374 | 2,326 | -41% | 1,374 | 1,947 | -29% |
Tata | Tigor | 859 | 1,775 | -52% | 859 | 926 | -7% |
Conclusion: Tata’s November 2024 in a Nutshell
Tata Motors’ November 2024 performance reflects its strengths in compact SUVs and hatchbacks, alongside challenges in the premium SUV segment. With new models like the Curvv generating excitement, Tata has the potential to capitalize on emerging trends and solidify its position in India’s competitive automotive market.