Tata Motors April 2025 Sales: Nexon Surges, Punch Slumps
Tata Motors entered the new fiscal year with a blend of impressive growth and notable contractions across its portfolio. The Tata Motors April 2025 sales data reveals a powerful surge in Nexon and Tiago sales, offset by steep declines in key models like the Punch, Altroz, and Harrier. With new EVs and concepts like the Curvv entering the fray, Tata is clearly navigating a pivotal shift.
This article breaks down model-wise performance, analyzing what the numbers say about Tata’s evolving market position and the changing preferences of Indian car buyers.
| Make | Model | Apr’25 | Apr’24 | Growth Y-o-Y(%) | Apr’25 | Mar’25 | Growth M-o-M (%) |
| Tata | Nexon | 15457 | 11168 | 38% | 15457 | 16366 | -6% |
| Tata | Punch | 12496 | 19158 | -35% | 12496 | 17714 | -29% |
| Tata | Tiago | 8277 | 6796 | 22% | 8277 | 7946 | 4% |
| Tata | Curvv | 3149 | 0 | 3149 | 3785 | -17% | |
| Tata | Altroz | 2172 | 5148 | -58% | 2172 | 1658 | 31% |
| Tata | Safari | 1340 | 1716 | -22% | 1340 | 1415 | -5% |
| Tata | Tigor | 1296 | 2153 | -40% | 1296 | 1467 | -12% |
| Tata | Harrier | 1012 | 1746 | -42% | 1012 | 1265 | -20% |
Tata Motors April 2025 Sales: Model-Wise Breakdown
Nexon
- April 2025 Sales: 15,457
- Y-o-Y Growth: +38%
- M-o-M Growth: -6%
Nexon continues to be the crown jewel of Tata Motors April 2025 sales, growing 38% Y-o-Y. Though it slipped slightly from March, it remains a dominant force in the compact SUV category, appreciated for its safety, style, and value proposition.
Punch
- April 2025 Sales: 12,496
- Y-o-Y Growth: -35%
- M-o-M Growth: -29%
Punch, which had once disrupted the market, is now under pressure. A 35% Y-o-Y drop and a 29% monthly fall suggest growing competition and possibly product fatigue. Still, its compact dimensions and city-friendly form continue to attract some buyers.
Tiago
- April 2025 Sales: 8,277
- Y-o-Y Growth: +22%
- M-o-M Growth: +4%
Tiago’s steady rise reflects strong demand in the budget hatchback segment. With a 22% Y-o-Y bump and a modest 4% M-o-M gain, it proves Tata’s affordability-focused offerings still have traction.
Curvv
- April 2025 Sales: 3,149
- M-o-M Growth: -17%
Tata’s futuristic compact SUV-coupe is already sparking curiosity. Though new, the Curvv posted respectable sales, despite a 17% dip from March. Its modern design and expected EV variant are likely to maintain buzz in coming months.
Altroz
- April 2025 Sales: 2,172
- Y-o-Y Growth: -58%
- M-o-M Growth: +31%
The Altroz faced a steep Y-o-Y drop but rebounded impressively from March, up 31%. A mid-cycle refresh and improved marketing might explain the rebound. Still, it trails significantly compared to earlier years.
Safari
- April 2025 Sales: 1,340
- Y-o-Y Growth: -22%
- M-o-M Growth: -5%
Despite being a flagship SUV, the Safari has seen reduced traction. A 22% Y-o-Y drop and flat M-o-M data highlight the need for either a significant update or a shift in positioning to regain momentum.
Tigor
- April 2025 Sales: 1,296
- Y-o-Y Growth: -40%
- M-o-M Growth: -12%
Tigor continues to struggle, with double-digit declines across the board. While affordable, it lacks the excitement or feature-rich packaging seen in rivals. EV variants could provide a lifeline in future.
Harrier
- April 2025 Sales: 1,012
- Y-o-Y Growth: -42%
- M-o-M Growth: -20%
A tough month for the Harrier, which has dropped over 40% compared to last year. Despite a strong road presence and premium positioning, it appears to be losing out to newer, more tech-savvy SUVs.
Summary Table: Tata Motors April 2025 Sales Performance
| Category | Model(s) | Performance |
|---|---|---|
| Top Gainer (Y-o-Y) | Nexon (+38%), Tiago (+22%) | Compact and budget segments holding strong |
| Biggest M-o-M Jump | Altroz (+31%) | Mid-month recovery with potential for more |
| Top Decliners (Y-o-Y) | Altroz (-58%), Harrier (-42%) | Losing favor in hatchback and SUV spaces |
| Steepest M-o-M Drop | Punch (-29%), Curvv (-17%) | Rapid decline may signal saturation or wait-for-EV effect |
Conclusion: Tata’s Balancing Act Between Innovation and Volume
The Tata Motors April 2025 sales data reflects a company straddling two realities. On one hand, innovation-led models like the Nexon, Tiago, and Curvv are gaining visibility and traction. On the other, once-dominant nameplates like Punch, Harrier, and Altroz are clearly in decline.
Going forward, Tata Motors should:
- Leverage its growing brand equity in EV and design-forward segments
- Refresh or rebrand aging models like Harrier, Tigor, and Altroz
- Accelerate rollout and availability of EV versions of Curvv and Punch
As competition heats up, Tata’s ability to remain agile, tech-forward, and cost-effective will define its position in FY 2025–26. Keep an eye on the next update as we review the next automaker in the Top 25 list.