Morris Garage Sales Figures December 2024 reflect a dynamic performance across segments, showcasing impressive growth in electric vehicles (EVs) and a stellar debut for the Windsor. However, traditional models like the Hector and Gloster faced significant declines. This report analyzes Morris Garage Sales Figures December 2024, highlighting trends, challenges, and opportunities for the brand.
Key Highlights: Morris Garage Sales Figures December 2024
- Windsor Debut Success: With 3,785 units sold, the Windsor made a remarkable entry, recording 684% M-o-M growth.
- EV Growth Continues: The ZS EV posted an 85% Y-o-Y and 78% M-o-M growth, reflecting rising EV adoption.
- Mixed Performance in SUVs: While the Hector and Gloster faced Y-o-Y declines, models like the Comet and Astor showed moderate M-o-M growth.
- Market Shifts Toward EVs: EV models contributed significantly to overall sales, highlighting the growing demand for sustainable mobility.
Model-Wise Breakdown: Morris Garage Sales Figures December 2024
Top Performers
- Windsor (EV): 3,785 units sold (New Launch, +684% M-o-M)
- A strong debut demonstrates the growing appeal of luxury EVs.
- ZS EV (Electric SUV): 858 units sold (+85% Y-o-Y, +78% M-o-M)
- Consistent growth reflects the rising preference for electric mobility solutions.
Moderate Performers
- Comet (Compact EV): 700 units sold (-12% Y-o-Y, +17% M-o-M)
- Holds steady in the compact EV segment despite Y-o-Y dips, showing resilience in monthly growth.
- Astor (Compact SUV): 700 units sold (-15% Y-o-Y, +28% M-o-M)
- Recovery from earlier slumps indicates renewed interest in compact SUVs.
Declining Models
- Hector (SUV): 1,373 units sold (-37% Y-o-Y, +24% M-o-M)
- Despite M-o-M growth, annual performance shows competition impacting demand.
- Gloster (Premium SUV): 100 units sold (-29% Y-o-Y, -28% M-o-M)
- Declines highlight challenges in the premium SUV market amid increasing competition.
Category-Wise Insights: Morris Garage Sales Figures December 2024
Electric Vehicles Lead Growth Electric vehicles like the Windsor and ZS EV are driving sales growth, indicating a clear shift toward sustainable transportation. With competitive pricing, advanced features, and growing infrastructure, EVs are becoming more appealing to Indian consumers.
SUV Performance: Mixed Results SUVs remain central to Morris Garage’s lineup, but while models like the Astor gained monthly traction, others like the Hector and Gloster struggled. This highlights the need for refreshed designs and updated features to compete in the crowded SUV segment.
Compact EVs: Emerging Strength The Comet showcased resilience with positive M-o-M growth, signaling that compact electric models are well-positioned for urban buyers seeking affordable EV options.
Trends and Takeaways: Morris Garage Sales Figures December 2024
- EV Surge: Models like the Windsor and ZS EV demonstrate growing acceptance of electric vehicles, indicating a long-term shift toward sustainable mobility.
- SUV Challenges: Declines in models like the Hector and Gloster highlight the need for updates and feature enhancements to stay competitive.
- Compact EV Demand: Positive growth for the Comet suggests increasing demand for affordable, urban-friendly electric vehicles.
- Premium Preferences: The strong debut of the Windsor reflects growing interest in premium EVs with advanced features.
Challenges for Morris Garage
- Sustaining SUV Sales: Despite moderate M-o-M growth, the Hector and Gloster face stiff competition from other brands in the SUV market.
- Expanding EV Infrastructure: While EVs are gaining traction, growth may be limited by India’s still-developing charging infrastructure.
- Balancing Traditional and Electric Models: Managing the transition to electric while maintaining competitiveness in traditional models is key for Morris Garage.
Future Outlook for Morris Garage
Morris Garage Sales Figures December 2024 highlight a promising future for EVs and new models like the Windsor. Expanding EV production, enhancing charging infrastructure, and refreshing traditional SUV models could further strengthen Morris Garage’s market position.
The ZS EV and Windsor reflect growing acceptance of electric vehicles, while models like the Comet show demand for affordable urban solutions. Sustaining innovation in both EV and SUV segments will be critical to Morris Garage’s growth in 2025.
| Make | Model | Dec’24 | Dec’23 | Growth | Dec’24 | Nov’24 | Growth |
| Morris Garrage | Windsor | 3785 | 0 | 3785 | 483 | 684% | |
| Morris Garrage | Hector | 1,373 | 2,184 | -37% | 1,373 | 1,106 | 24% |
| Morris Garrage | ZS EV | 858 | 464 | 85% | 858 | 483 | 78% |
| Morris Garrage | Comet | 700 | 791 | -12% | 700 | 600 | 17% |
| Morris Garrage | Astor | 700 | 821 | -15% | 700 | 548 | 28% |
| Morris Garrage | Gloster | 100 | 140 | -29% | 100 | 138 | -28% |
Conclusion: Morris Garage Sales Figures December 2024 in Review
Morris Garage Sales Figures December 2024 demonstrate strong growth in electric vehicles, with models like the Windsor and ZS EV leading sales. While SUVs such as the Hector and Gloster faced declines, newer EV models reflect a shift in consumer preferences toward sustainability and premium features.
With increasing adoption of electric vehicles and urban-friendly options, Morris Garage is well-positioned to capitalize on this trend. Enhancing EV infrastructure, updating traditional models, and focusing on affordability will be key to sustaining momentum in 2025.