JSW MG Motor India delivered a strong performance in Morris Garage May 2025 sales, dispatching 6,304 units domestically, a 40% year-on-year (Y-o-Y) increase from 4,510 units in May 2024, as reported on X platforms. This growth, fueled by the Windsor EV’s success, underscores MG’s focus on electric vehicles (EVs) and SUVs in India’s competitive auto market. Despite a 2.9% month-on-month (M-o-M) decline from April’s 6,489 units, MG’s strategic push toward premium EVs and new variants keeps it competitive. This breakdown of Morris Garage May 2025 sales explores model-wise results, Y-o-Y and M-o-M trends, and what these figures reveal about MG’s trajectory. From the Windsor’s strong debut to the Gloster’s phase-out, let’s dive into the numbers and see what’s driving MG’s momentum.
Model-wise Sales Breakdown
| Make | Model | May’25 | May’24 | Growth Y-O-Y (%) | May’25 | Apr’25 | Growth M-O-M (%) |
| Morris Garage | Windsor | 3,939 | 0 | 0% | 3,939 | 3,660 | 8% |
| Morris Garage | Hector | 1,098 | 1,906 | -42% | 1,098 | 977 | 12% |
| Morris Garage | Comet | 823 | 1,200 | -31% | 823 | 191 | 331% |
| Morris Garage | ZS EV | 360 | 537 | -33% | 360 | 864 | -58% |
| Morris Garage | Astor | 84 | 991 | -92% | 84 | 133 | -37% |
| Morris Garage | Gloster | 0 | 135 | -100% | 0 | 4 | -100% |
Windsor
- May 2025 Sales: 3,939
- Y-o-Y Growth: N/A (new model)
- M-o-M Growth: +8%
The Windsor EV, launched in September 2024, dominated Morris Garage May 2025 sales with 3,939 units, up 8% M-o-M from April’s 3,660. Its 52.9 kWh battery, 449 km range, and Battery-as-a-Service option (lowering the price to ₹12.50 lakh) have driven over 20,000 units sold since launch, making it a standout in the EV segment.
Hector
- May 2025 Sales: 1,098
- Y-o-Y Growth: -42%
- M-o-M Growth: +12%
The Hector midsize SUV saw a 42% Y-o-Y decline, dropping to 1,098 units from 1,906 in May 2024, facing competition from the Hyundai Creta. A 12% M-o-M rise from April’s 977 units, boosted by the updated 2025 model, keeps it relevant in Morris Garage May 2025 sales.
Comet
- May 2025 Sales: 823
- Y-o-Y Growth: -31%
- M-o-M Growth: +331%
The Comet EV, MG’s urban mobility offering, recorded an impressive 331% M-o-M surge to 823 units from April’s 191, driven by the updated 2025 model launched at ₹7.00 lakh. A 31% Y-o-Y drop from 1,200 units reflects competitive pressure, but it remains a key player in Morris Garage May 2025 sales.
ZS EV
- May 2025 Sales: 360
- Y-o-Y Growth: -33%
- M-o-M Growth: -58%
The ZS EV, India’s first pure-electric internet SUV, saw a 33% Y-o-Y decline to 360 units from 537 in May 2024, and a steep 58% M-o-M drop from April’s 864. Despite its early success (20,000 units sold to date), it faces challenges in Morris Garage May 2025 sales from rivals like the Tata Nexon.ev.
Astor
- May 2025 Sales: 84
- Y-o-Y Growth: -92%
- M-o-M Growth: -37%
The Astor compact SUV struggled with a 92% Y-o-Y plunge to 84 units from 991 in May 2024, and a 37% M-o-M drop from April’s 133. Launched in March 2025 at ₹9.99 lakh, it faces intense competition, limiting its impact on Morris Garage May 2025 sales.
Gloster
- May 2025 Sales: 0
- Y-o-Y Growth: -100%
- M-o-M Growth: -100%
The Gloster, MG’s premium SUV, recorded no sales in May 2025, down from 135 units in May 2024 and 4 in April, signaling its phase-out. It had no impact on Morris Garage May 2025 sales, with focus shifting to newer models like the Windsor.
Summary Table: Morris Garage May 2025 Sales Snapshot
| Category | Model(s) | Performance |
|---|---|---|
| Top Gainers (M-o-M) | Comet (+331%), Hector (+12%) | Significant monthly surges |
| Top Gainers (Y-o-Y) | Windsor (new model) | Drives overall growth |
| Top Decliners (Y-o-Y) | Astor (-92%), Gloster (-100%) | Steep drops in premium and compact segments |
| Steepest M-o-M Decline | ZS EV (-58%), Astor (-37%) | Notable monthly corrections |
Key Trends and Insights
The Morris Garage May 2025 sales data highlights MG’s EV and SUV focus but reveals challenges with older models. Key takeaways include:
- EV Leadership: The Windsor and Comet EVs drove over 60% of Morris Garage May 2025 sales, with EVs comprising 50% of MG’s 2024 sales and targeting 65% by year-end. The Windsor’s 20,000 units sold in six months and the Comet’s affordability (₹7.00 lakh) align with India’s growing EV demand.
- SUV Challenges: The Hector, Astor, and Gloster faced Y-o-Y declines of 42%, 92%, and 100%, respectively, due to competition from Mahindra’s Scorpio (14,401 units) and Hyundai’s Creta (14,860 units). The Hector’s M-o-M recovery suggests potential with updates.
- Strategic Investments: MG’s ₹3,580 crore funding from JSW Group in 2024 supports expansion, with plans for five new models in 2025 and a ₹300-350 million investment for new facilities, boosting Morris Garage May 2025 sales potential.
- Market Positioning: MG’s 40% Y-o-Y growth outperformed the industry’s 0.1% in May 2025, driven by SUVs and EVs. Its Halol, Gujarat plant and 886 dealerships support its 2% market share, with plans to expand capacity.
Competitive Landscape
MG’s Morris Garage May 2025 sales of 6,304 units placed it eighth in India, behind Maruti Suzuki (135,962 units), Mahindra (52,431 units), Hyundai (43,861 units), Tata (41,557 units), Toyota (29,280 units), Kia (22,315 units), and Skoda (6,740 units). Its 40% Y-o-Y growth surpassed Hyundai’s -10.8% and Tata’s -11%, trailing only Mahindra (17%) and Toyota (22%). The Windsor EV outperformed Kia’s EV6 (0 units) but lagged behind Tata’s Nexon.ev (part of 13,096 units), while the Hector trailed Kia’s Seltos (6,082 units).
What’s Next for MG?
The Morris Garage May 2025 sales report underscores MG’s EV strength but highlights challenges with its ICE lineup. To sustain growth, MG should:
- Expand EV Portfolio: Build on the Windsor’s success with the upcoming Majestor diesel SUV and a mass-market EV in 2025 to compete with Tata’s Harrier.ev and Kia’s Carens Clavis EV.
- Refresh ICE Models: Update the Hector and Astor with advanced features like ADAS and hybrid options to counter Hyundai’s Creta and Mahindra’s XUV 700, reversing Y-o-Y declines in Morris Garage May 2025 sales.
- Leverage Bharat Mobility Expo: Showcase new models and tech at the 2025 Bharat Mobility Global Expo to boost brand visibility and bookings, as planned.
- Enhance Customer Engagement: Expand digital showrooms and leverage partnerships like Exotel’s communication platform to improve customer experience, supporting Morris Garage May 2025 sales growth.
Conclusion
The Morris Garage May 2025 sales figures reflect a brand thriving in India’s EV and SUV markets, with a 40% Y-o-Y growth to 6,304 units driven by the Windsor and Comet EVs. Despite declines in the Hector, Astor, and ZS EV, MG’s strategic focus on electrification, backed by JSW Group’s investment, positions it for future success. With plans for five new models, expanded production, and a target of 65% EV sales by 2025, MG is well-placed to navigate competition. By refreshing its ICE lineup and leveraging festive season demand, MG can build on Morris Garage May 2025 sales to strengthen its 2% market share in India’s dynamic auto landscape.