Maruti Suzuki Sales Figures November 2024
Maruti Suzuki, India’s largest carmaker, wrapped up November 2024 with mixed sales trends across its diverse portfolio. While some models recorded impressive growth, others showed a slight dip compared to November 2023 and the previous month, October 2024. Here’s a detailed breakdown of Maruti Suzuki’s sales figures for November 2024 and what they reveal about the brand’s market standing.
Key Highlights
- Maruti Suzuki’s Versatility: Strong performance across segments, with SUVs and premium models driving the majority of growth. Models like the Fronx and Grand Vitara are pivotal to this shift.
- Sedans Surprise: Despite the market’s SUV preference, the Ciaz showed remarkable growth of 115% YoY, signaling potential for sedans to remain relevant.
- Compact Car Struggles: Iconic models like the Swift, Wagon R, and Alto faced declines, reflecting the rising preference for SUVs and crossovers even in the budget segment.
- SUVs Dominate: Maruti’s SUV lineup, led by the Fronx, Grand Vitara, and Brezza, showcased strong growth, reinforcing the brand’s competitive edge in this booming category.
- Baleno’s Consistency: The Baleno remains Maruti’s strongest performer, growing 26% YoY and maintaining steady MoM sales despite market challenges.
- Ertiga’s Dependability: The Ertiga continues to be a reliable bestseller, with 15,150 units sold in November 2024, reaffirming its popularity in the MPV segment.
- Festival Boost for Premium Models: The Invicto and other premium offerings saw a spike in demand, suggesting buyer interest in luxurious and feature-loaded vehicles during the festive season.
- SUV vs. Hatchback Dynamics: While SUVs continued to gain momentum, hatchbacks like the Baleno stood resilient, maintaining their relevance in urban markets.
Model-Wise Sales Breakdown
Top Performers
Baleno
- November 2024 Sales: 16,293 units
- YoY Growth: 26%
- Month-on-Month (MoM) Growth: 1%
Maruti’s premium hatchback remained the top choice for buyers, cementing its position as a leader in the segment.
Fronx
- November 2024 Sales: 14,882 units
- YoY Growth: 51%
- MoM Growth: -9%
The Fronx’s popularity shows Maruti’s ability to cater to the SUV craze with innovative models. Despite a slight dip compared to October, it continues to impress.
Grand Vitara
- November 2024 Sales: 10,148 units
- YoY Growth: 28%
- MoM Growth: -28%
This flagship SUV saw a significant rise in YoY sales, highlighting its growing acceptance among premium SUV buyers.
Declining Models
Swift
- November 2024 Sales: 14,737 units
- YoY Growth: -4%
- MoM Growth: -16%
The Swift, despite being a long-time favorite, saw a decline in both YoY and MoM figures. This could be attributed to shifting buyer preferences towards SUVs and crossovers.
Wagon R
- November 2024 Sales: 13,892 units
- YoY Growth: -16%
- MoM Growth: 0%
The Wagon R, once a consistent top performer, faced challenges this month. Its flat MoM growth suggests stagnation in demand for compact hatchbacks.
Dzire
- November 2024 Sales: 11,779 units
- YoY Growth: -26%
- MoM Growth: -7%
The declining sales of the Dzire indicate a slowdown in the sedan segment, as buyers increasingly favor SUVs.
Surprise Entries and Special Mentions
Ciaz
- November 2024 Sales: 597 units
- YoY Growth: 115%
- MoM Growth: -9%
The Ciaz stood out with its extraordinary YoY growth. While it remains a niche offering, the numbers reflect its growing appeal in the mid-size sedan market.
Invicto
- November 2024 Sales: 434 units
- YoY Growth: -8%
- MoM Growth: 47%
Maruti’s premium MPV saw a steep MoM increase, likely driven by festive season demand and increasing interest in luxury MPVs.
Category-Wise Insights
Hatchbacks: Baleno Rules the Roost
Maruti’s hatchbacks remained steady, with the Baleno leading the pack. However, the Wagon R and Alto faced stiff competition from entry-level SUVs and budget-friendly sedans.
SUVs: The Fronx and Grand Vitara Shine
Maruti’s SUVs, led by the Fronx and Grand Vitara, showcased the company’s growing dominance in this booming segment. These models have successfully captured the attention of urban buyers seeking style and practicality.
MPVs: Ertiga Steals the Show
The Ertiga continued to be a bestseller in the MPV category with 15,150 units, despite a MoM dip of 19%. Its popularity as a family car remains unshaken.
Trends and Takeaways
- SUV Obsession: Buyers are increasingly moving towards SUVs and crossovers, which is evident from the strong performances of the Fronx and Grand Vitara.
- Sedan Revival?: The stellar growth of the Ciaz hints at a potential revival in the sedan segment, though it remains a niche.
- MPV Loyalty: The consistent sales of the Ertiga and Invicto highlight the strong demand for multi-purpose vehicles.
Challenges for Maruti Suzuki
- Declining Hatchback Sales: While Baleno performed well, models like Wagon R and Alto saw a decline. The compact hatchback segment is facing pressure from budget SUVs.
- Competition in Premium Segments: The Grand Vitara and Invicto are performing well but face stiff competition from other brands in their respective categories.
Future Outlook for Maruti Suzuki
Looking ahead, Maruti Suzuki’s focus on SUVs and EVs could be pivotal for sustaining its market dominance. Models like the Fronx and Grand Vitara have already captured significant mindshare, and their sustained performance will be crucial.
Additionally, addressing the challenges in hatchback and compact sedan segments, possibly with new launches or updates, could help regain market share.
| Make | Model | NOV’24 | Nov’23 | Growth | NOV’24 | OCT’24 | Growth |
| Maruti Suzuki | Baleno | 16,293 | 12,961 | 26% | 16,293 | 16,082 | 1% |
| Maruti Suzuki | Ertiga | 15,150 | 12,857 | 18% | 15,150 | 18,785 | -19% |
| Maruti Suzuki | Vitara Brezza | 14,918 | 13,393 | 11% | 14,918 | 16,565 | -10% |
| Maruti Suzuki | Fronx | 14,882 | 9,867 | 51% | 14,882 | 16,419 | -9% |
| Maruti Suzuki | Swift | 14,737 | 15,311 | -4% | 14,737 | 17,539 | -16% |
| Maruti Suzuki | Wagon R | 13,892 | 16,567 | -16% | 13,892 | 13,922 | 0% |
| Maruti Suzuki | Dzire | 11,779 | 15,965 | -26% | 11,779 | 12,698 | -7% |
| Maruti Suzuki | Eeco | 10,589 | 10,226 | 4% | 10,589 | 11,653 | -9% |
| Maruti Suzuki | Grand Vitara | 10,148 | 7,937 | 28% | 10,148 | 14,083 | -28% |
| Maruti Suzuki | Alto | 7,467 | 8,076 | -8% | 7,467 | 8,548 | -13% |
| Maruti Suzuki | XL6 | 2,483 | 3,472 | -28% | 2,483 | 3,285 | -24% |
| Maruti Suzuki | Celerio | 2,379 | 2,215 | 7% | 2,379 | 3,044 | -22% |
| Maruti Suzuki | S Presso | 2,283 | 1,883 | 21% | 2,283 | 2,139 | 7% |
| Maruti Suzuki | Ignis | 2,203 | 1,660 | 33% | 2,203 | 2,663 | -17% |
| Maruti Suzuki | Jimny | 988 | 1,020 | -3% | 988 | 1,211 | -18% |
| Maruti Suzuki | Ciaz | 597 | 278 | 115% | 597 | 659 | -9% |
| Maruti Suzuki | Invicto | 434 | 470 | -8% | 434 | 296 | 47% |
Conclusion: Maruti Suzuki’s November 2024 in a Nutshell
Despite mixed performance across its portfolio, Maruti Suzuki showcased resilience in November 2024. With robust YoY growth in key models like the Baleno, Fronx, and Grand Vitara, the brand continues to dominate the Indian market.
As buyers increasingly gravitate towards SUVs and premium offerings, Maruti’s ability to adapt to changing preferences will determine its trajectory in the coming months