Maruti Suzuki, India’s leading carmaker, closed December 2024 with a mixed performance across its portfolio. While SUVs and MPVs continued to dominate, compact cars and hatchbacks showed varying trends. Here’s a detailed breakdown of the Maruti Suzuki Sales Figures December 2024 and key market insights.
Key Highlights: Maruti Suzuki Sales Figures December 2024
- SUV Surge Continues: Models like the Vitara Brezza and Ertiga led growth in the SUV and MPV segments.
- Compact Cars Struggle: Popular hatchbacks like the Swift and Baleno recorded declines, indicating a shift in buyer preference toward SUVs.
- Exceptional Growth for Wagon R and Alto: Both models witnessed remarkable Y-o-Y growth, reaffirming their appeal in the entry-level market.
- Premium Models Gain Traction: The Invicto and Jimny saw significant gains, suggesting rising interest in feature-loaded and premium offerings.
Model-Wise Sales Breakdown
Top Performers
- Vitara Brezza (SUV): 17,336 units sold (+35% Y-o-Y, +16% M-o-M)
- Continues to capture demand for compact SUVs with modern features and styling.
- Ertiga (MPV): 16,056 units sold (+24% Y-o-Y, +8% M-o-M)
- Remains a family favorite due to space, comfort, and affordability.
- Dzire (Sedan): 16,573 units sold (+18% Y-o-Y, +12% M-o-M)
- Strong sedan performance highlights the continued appeal of compact sedans in urban areas.
- Wagon R (Hatchback): 17,303 units sold (+102% Y-o-Y, +47% M-o-M)
- Massive growth points to its affordability and practicality.
- Alto (Hatchback): 7,410 units sold (+197% Y-o-Y, -1% M-o-M)
- Entry-level segment resilience driven by price-sensitive buyers.
Declining Models
- Swift (Hatchback): 10,421 units sold (-12% Y-o-Y, -36% M-o-M)
- Faced pressure from SUV alternatives, showing a notable decline.
- Baleno (Hatchback): 9,112 units sold (-15% Y-o-Y, -40% M-o-M)
- Declines reflect growing preference for SUVs and compact crossovers.
- Fronx (SUV): 10,752 units sold (+11% Y-o-Y, -23% M-o-M)
- Despite solid annual growth, monthly figures indicate a slowdown post-festive season.
- Grand Vitara (SUV): 7,093 units sold (+2% Y-o-Y, -30% M-o-M)
- Faces competition in the premium SUV segment but maintains steady Y-o-Y growth.
Special Mentions
- Invicto (Premium MPV): 825 units sold (+64% Y-o-Y, +90% M-o-M)
- Strong performance driven by premium features and festive season demand.
- Jimny (SUV): 1,100 units sold (+51% Y-o-Y, -54% M-o-M)
- Decline after initial excitement; potential for growth in niche off-road markets.
- Celerio (Hatchback): 748 units sold (+203% Y-o-Y, -66% M-o-M)
- Huge annual growth but declining monthly performance highlights shifting trends.
Category-Wise Insights: Maruti Suzuki Sales Figures December 2024
Hatchbacks: Strong Y-o-Y Growth Amid Challenges Despite declining M-o-M figures, models like the Wagon R and Alto posted impressive annual growth, retaining their appeal to budget-conscious buyers.
SUVs: Continued Dominance The Vitara Brezza, Fronx, and Grand Vitara reinforced Maruti’s focus on SUVs, attracting buyers seeking style, space, and modern features.
MPVs: Reliable Family Favorites The Ertiga and Invicto maintained strong momentum, proving that spacious family vehicles are still in demand.
Trends and Takeaways
- SUV Growth: Maruti’s SUVs continued to dominate sales, reflecting the market’s preference for larger, feature-rich vehicles.
- Hatchbacks Under Pressure: Models like the Swift and Baleno face challenges from compact SUVs and crossovers.
- Premium Preferences: Models like the Invicto indicate growing interest in premium vehicles, especially during festive periods.
- Urban Demand for Compact Cars: The Wagon R and Alto remain favorites among first-time buyers and budget-conscious families.
Future Outlook for Maruti Suzuki
Looking ahead, Maruti Suzuki’s focus on SUVs and upcoming EV models is expected to shape its growth. Addressing compact car sales with refreshed designs and feature updates may help regain momentum in urban markets.
Models like the Vitara Brezza and Fronx demonstrate the brand’s ability to cater to evolving preferences, while innovations in premium and electric segments could solidify its market leadership.
| Make | Model | Dec’24 | Dec’23 | Growth | Dec’24 | Nov’24 | Growth |
| Maruti Suzuki | Vitara Brezza | 17,336 | 12,844 | 35% | 17,336 | 14,918 | 16% |
| Maruti Suzuki | Wagon R | 17,303 | 8,578 | 102% | 17,303 | 11,779 | 47% |
| Maruti Suzuki | Dzire | 16,573 | 14,012 | 18% | 16,573 | 14,737 | 12% |
| Maruti Suzuki | Ertiga | 16,056 | 12,975 | 24% | 16,056 | 14,882 | 8% |
| Maruti Suzuki | Eeco | 11,678 | 10,034 | 16% | 11,678 | 10,589 | 10% |
| Maruti Suzuki | Fronx | 10,752 | 9,692 | 11% | 10,752 | 13,892 | -23% |
| Maruti Suzuki | Swift | 10,421 | 11,843 | -12% | 10,421 | 16,293 | -36% |
| Maruti Suzuki | Baleno | 9,112 | 10,669 | -15% | 9,112 | 15,150 | -40% |
| Maruti Suzuki | Alto | 7,410 | 2,497 | 197% | 7,410 | 7,467 | -1% |
| Maruti Suzuki | Grand Vitara | 7,093 | 6,988 | 2% | 7,093 | 10,148 | -30% |
| Maruti Suzuki | XL6 | 2,487 | 2,226 | 12% | 2,487 | 2,483 | 0% |
| Maruti Suzuki | Jimny | 1,100 | 730 | 51% | 1,100 | 2,379 | -54% |
| Maruti Suzuki | Invicto | 825 | 502 | 64% | 825 | 434 | 90% |
| Maruti Suzuki | Ignis | 749 | 392 | 91% | 749 | 2,283 | -67% |
| Maruti Suzuki | Celerio | 748 | 247 | 203% | 748 | 2,203 | -66% |
| Maruti Suzuki | Ciaz | 464 | 489 | -5% | 464 | 597 | -22% |
| Maruti Suzuki | S Presso | 8 | 60 | -87% | 8 | 988 | -99% |
Conclusion: Maruti Suzuki Sales Figures December 2024 in Review
Maruti Suzuki ended December 2024 with strong performances in SUVs and MPVs, complemented by exceptional growth in budget-friendly hatchbacks. As SUVs dominate buyer preferences, Maruti’s adaptability and focus on modern features will be crucial for sustaining growth in 2025.