Hyundai Sales Figures January 2025
Hyundai, one of India’s prominent automotive brands, showcased a mixed performance in January 2025. While flagship models like the Creta posted robust growth, other segments, particularly hatchbacks and sedans, faced noticeable declines. Here are the major highlights from Hyundai’s January 2025 sales performance:
- Creta Continues to Lead: The Hyundai Creta maintained its dominance in the SUV segment with 18,522 units sold, reflecting a 40% YoY growth and a 47% MoM increase.
- Decline in Compact Cars: The Grand i10, i20, and Exter faced significant YoY declines, indicating shifting preferences towards SUVs and crossovers.
- Sedans Struggle: Models like the Verna and Aura recorded notable drops in YoY sales, despite some MoM recoveries.
- Electric Vehicle Setbacks: The Ioniq 5 and Kona saw sharp declines, suggesting a cooling interest in Hyundai’s EV lineup.
Model-Wise Sales Breakdown
Top Performers:
- Creta (SUV):
- Units Sold: 18,522
- YoY Growth: +40%
- MoM Growth: +47%
The Creta remains Hyundai’s best-selling model, reflecting strong demand for mid-size SUVs equipped with modern features.
- Venue (Compact SUV):
- Units Sold: 11,106
- YoY Growth: -6%
- MoM Growth: +8%
While the Venue saw a slight YoY decline, its MoM growth suggests consistent urban demand.
- Aura (Sedan):
- Units Sold: 5,388
- YoY Growth: -2%
- MoM Growth: +40%
Despite a minor YoY dip, the Aura recovered well in January, indicating steady interest in compact sedans.
Declining Models:
- Exter (Compact SUV):
- Units Sold: 6,068
- YoY Growth: -26%
- MoM Growth: +15%
Although the Exter posted positive MoM growth, its YoY figures show a declining trend.
- Grand i10 (Hatchback):
- Units Sold: 5,311
- YoY Growth: -23%
- MoM Growth: +18%
The Grand i10 faced continued challenges in the hatchback segment, despite a slight monthly improvement.
- i20 (Hatchback):
- Units Sold: 4,741
- YoY Growth: -33%
- MoM Growth: +37%
The i20’s steep YoY decline indicates shifting consumer preferences, though it experienced a notable MoM rebound.
- Verna (Sedan):
- Units Sold: 1,477
- YoY Growth: -32%
- MoM Growth: +69%
The Verna showed significant MoM recovery but remains down YoY, reflecting broader challenges in the sedan segment.
- Alcazar (SUV):
- Units Sold: 1,310
- YoY Growth: -28%
- MoM Growth: -2%
The Alcazar’s performance reflects moderate declines, potentially due to competition in the premium SUV space.
Electric Vehicle Performance:
- Ioniq 5 (EV):
- Units Sold: 16
- YoY Growth: -83%
The Ioniq 5 faced a sharp decline, indicating potential issues in market penetration for Hyundai’s EV lineup.
- Kona (EV):
- Units Sold: 0
- YoY Growth: -100%
The Kona recorded no sales in January, highlighting significant challenges in sustaining EV sales momentum.
- Tucson (SUV):
- Units Sold: 64
- YoY Growth: -65%
- MoM Growth: +94%
While the Tucson posted significant MoM growth, it remains substantially down YoY.
Category-Wise Insights: Hyundai Sales Figures January 2025
- SUVs: Strong Yet Varied
The SUV segment remains Hyundai’s strongest category, led by the Creta and Venue. While the Creta posted impressive growth, models like the Alcazar and Exter showed mixed results, indicating varying consumer preferences across SUV sub-segments. - Hatchbacks: Struggling to Compete
The Grand i10 and i20 faced significant declines, reflecting the broader market shift away from hatchbacks toward SUVs and crossovers. However, MoM growth suggests some resilience in urban markets. - Sedans: Mixed Performance
The Aura and Verna displayed contrasting trends. While both models faced YoY declines, strong MoM recoveries hint at a possible resurgence in the sedan segment. - Electric Vehicles: Facing Challenges
Hyundai’s EV lineup, including the Ioniq 5 and Kona, struggled significantly. The complete drop in Kona sales and steep decline in Ioniq 5 units indicate a need for strategic adjustments in Hyundai’s EV approach.
Trends and Takeaways
- SUV Dominance:
The Creta’s performance reaffirms the growing dominance of SUVs in the Indian market, while the Venue and Exter indicate consistent demand for compact options. - Hatchback Decline:
The sharp YoY declines in the Grand i10 and i20 reflect a broader market shift away from hatchbacks, though MoM growth suggests ongoing demand in certain urban markets. - EV Market Challenges:
Hyundai’s struggles with the Ioniq 5 and Kona highlight challenges in EV adoption, possibly due to pricing, infrastructure, or consumer readiness. - Sedan Resilience:
Despite declining YoY figures, the Aura and Verna’s MoM recoveries point to enduring appeal among specific buyer segments.
Future Outlook for Hyundai
Looking ahead, Hyundai’s focus will likely remain on strengthening its SUV lineup, particularly with the Creta and Venue, while addressing performance gaps in the Alcazar and Exter. The company’s hatchback strategy may require reevaluation, potentially through feature enhancements or refreshed models to combat declining demand.
Hyundai’s EV strategy also warrants attention. The sharp declines in the Ioniq 5 and Kona suggest a need for improved marketing, competitive pricing, and expanded charging infrastructure to drive EV adoption.
| Make | Model | Jan’25 | Jan’24 | Growth | Jan’25 | Dec’24 | Growth |
| Maruti Suzuki | Wagon R | 24,078 | 17,756 | 36% | 24,078 | 17,303 | 39% |
| Maruti Suzuki | Baleno | 19,965 | 19,630 | 2% | 19,965 | 9,112 | 119% |
| Maruti Suzuki | Swift | 17,081 | 15,370 | 11% | 17,081 | 10,421 | 64% |
| Maruti Suzuki | Grand Vitara | 15,784 | 13,438 | 17% | 15,784 | 7,093 | 123% |
| Maruti Suzuki | Dzire | 15,383 | 16,773 | -8% | 15,383 | 16,573 | -7% |
| Maruti Suzuki | Fronx | 15,192 | 13,643 | 11% | 15,192 | 10,752 | 41% |
| Maruti Suzuki | Vitara Brezza | 14,747 | 15,303 | -4% | 14,747 | 17,336 | -15% |
| Maruti Suzuki | Ertiga | 14,248 | 14,632 | -3% | 14,248 | 16,056 | -11% |
| Maruti Suzuki | Alto | 11,352 | 12,395 | -8% | 11,352 | 7,410 | 53% |
| Maruti Suzuki | Eeco | 11,250 | 12,019 | -6% | 11,250 | 11,678 | -4% |
| Maruti Suzuki | XL6 | 4,403 | 4,364 | 1% | 4,403 | 2,487 | 77% |
| Maruti Suzuki | Ignis | 3,780 | 2,598 | 45% | 3,780 | 749 | 405% |
| Maruti Suzuki | S Presso | 2,895 | 3,454 | -16% | 2,895 | 8 | 36088% |
| Maruti Suzuki | Celerio | 1,954 | 4,406 | -56% | 1,954 | 748 | 161% |
| Maruti Suzuki | Ciaz | 768 | 363 | 112% | 768 | 464 | 66% |
| Maruti Suzuki | Invicto | 556 | 496 | 12% | 556 | 825 | -33% |
| Maruti Suzuki | Jimny | 163 | 163 | 0% | 163 | 1,100 | -85% |
Conclusion: Hyundai Sales Figures January 2025 in Review
Hyundai’s January 2025 sales reflect a dynamic market landscape. While the Creta’s dominance highlights strong SUV demand, declines in hatchbacks and EVs point to evolving consumer preferences. By focusing on innovation, competitive pricing, and strategic EV development, Hyundai can strengthen its position in the Indian automotive market in 2025.