Hyundai Motor India Limited (HMIL) navigated a challenging month in Hyundai May 2025 sales, recording total sales of 58,701 units, a 7.63% year-on-year (Y-o-Y) decline from 63,551 units in May 2024. Domestic sales reached 43,861 units, down 10.76% from 49,151 units last year, while exports grew 3.06% to 14,840 units. A scheduled maintenance shutdown at its Chennai plant impacted model availability, contributing to the dip. This breakdown of Hyundai May 2025 sales dives into model-wise performance, Y-o-Y and month-on-month (M-o-M) trends, and what these numbers mean for Hyundai’s position in India’s dynamic auto market. From the Creta’s steady performance to the Tucson’s struggles, let’s explore the story behind the figures.
Model-wise Sales Breakdown
| Make | Model | May’25 | May’24 | Growth Y-O-Y (%) | May’25 | Apr’25 | Growth M-O-M (%) |
| Hyundai | Creta | 14,860 | 14,662 | 1% | 14,860 | 17,016 | -13% |
| Hyundai | Venue | 7,520 | 9,327 | -19% | 7,520 | 7,953 | -5% |
| Hyundai | Exter | 5,899 | 7,697 | -23% | 5,899 | 5,416 | 9% |
| Hyundai | Grand i10 | 4,344 | 5,328 | -18% | 4,344 | 4,137 | 5% |
| Hyundai | i20 Elite | 4,090 | 5,169 | -21% | 4,090 | 3,525 | 16% |
| Hyundai | Aura | 5,225 | 4,433 | 18% | 5,225 | 4,224 | 24% |
| Hyundai | Verna | 930 | 1,381 | -33% | 930 | 1,005 | -7% |
| Hyundai | Alcazar | 922 | 944 | -2% | 922 | 1,017 | -9% |
| Hyundai | Tucson | 60 | 168 | -64% | 60 | 65 | -8% |
| Hyundai | IONIQ 5 | 11 | 42 | -74% | 11 | 16 | -31% |
| Hyundai | Kona | 0 | 0 | 0% | 0 | 0 | 0% |
Creta
- May 2025 Sales: 14,860
- Y-o-Y Growth: +1%
- M-o-M Growth: -13%
The Creta remains Hyundai’s flagship in Hyundai May 2025 sales, holding steady with a marginal 1% Y-o-Y growth. Combining internal combustion engine (ICE) and electric variants, it sold 14,860 units, though a 13% M-o-M drop from April’s 17,016 units reflects the plant shutdown’s impact. Its refreshed design and EV option keep it a segment leader.
Venue
- May 2025 Sales: 7,520
- Y-o-Y Growth: -19%
- M-o-M Growth: -5%
The Venue, a subcompact SUV, saw a 19% Y-o-Y decline, dropping to 7,520 units from 9,327 in May 2024. A 5% M-o-M dip from April’s 7,953 units suggests softening demand, but its upcoming next-generation launch in late 2025 could revive interest in Hyundai May 2025 sales.
Exter
- May 2025 Sales: 5,899
- Y-o-Y Growth: -23%
- M-o-M Growth: +9%
The Exter, a micro-SUV, posted a 23% Y-o-Y drop to 5,899 units from 7,697 last year. However, a 9% M-o-M increase from April’s 5,416 units shows resilience, making it a steady contributor to Hyundai May 2025 sales despite competitive pressures.
Grand i10
- May 2025 Sales: 4,344
- Y-o-Y Growth: -18%
- M-o-M Growth: +5%
The Grand i10 hatchback recorded a 18% Y-o-Y decline, selling 4,344 units compared to 5,328 in May 2024. A 5% M-o-M gain from April’s 4,137 units keeps it relevant in Hyundai May 2025 sales, appealing to budget-conscious buyers.
i20
- May 2025 Sales: 4,090
- Y-o-Y Growth: -21%
- M-o-M Growth: +16%
The i20 Elite, a premium hatchback, saw a 21% Y-o-Y drop to 4,090 units from 5,169 last year. A strong 16% M-o-M rise from April’s 3,525 units highlights its appeal to urban buyers, boosting Hyundai May 2025 sales in the hatchback segment.
Aura
- May 2025 Sales: 5,225
- Y-o-Y Growth: +18%
- M-o-M Growth: +24%
The Aura sedan was a bright spot in Hyundai May 2025 sales, posting an 18% Y-o-Y increase to 5,225 units from 4,433 in May 2024. A 24% M-o-M surge from April’s 4,224 units underscores its growing popularity in the compact sedan space.
Verna
- May 2025 Sales: 930
- Y-o-Y Growth: -33%
- M-o-M Growth: -7%
The Verna sedan faced a 33% Y-o-Y decline, selling 930 units compared to 1,381 in May 2024. A 7% M-o-M drop from April’s 1,005 units reflects the sedan segment’s challenges, impacting Hyundai May 2025 sales.
Alcazar
- May 2025 Sales: 922
- Y-o-Y Growth: -2%
- M-o-M Growth: -9%
The Alcazar, a three-row SUV, saw a slight 2% Y-o-Y decline to 922 units from 944 last year. A 9% M-o-M drop from April’s 1,017 units suggests competitive pressure, but it remains a niche player in Hyundai May 2025 sales.
Tucson
- May 2025 Sales: 60
- Y-o-Y Growth: -64%
- M-o-M Growth: -8%
The Tucson, a premium SUV, struggled with a 64% Y-o-Y drop to 60 units from 168 in May 2024. An 8% M-o-M decline from April’s 65 units highlights its limited appeal, dragging Hyundai May 2025 sales in the premium segment.
IONIQ 5
- May 2025 Sales: 11
- Y-o-Y Growth: -74%
- M-o-M Growth: -31%
The IONIQ 5, Hyundai’s flagship EV, saw a 74% Y-o-Y plunge to 11 units from 42 last year. A 31% M-o-M drop from April’s 16 units reflects muted demand, a concern for Hyundai May 2025 sales in the EV space.
Kona
- May 2025 Sales: 0
- Y-o-Y Growth: 0%
- M-o-M Growth: 0%
The Kona, discontinued in India, recorded no sales, consistent with its phase-out, having no impact on Hyundai May 2025 sales.
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Summary Table: Hyundai May 2025 Sales Snapshot
| Category | Model(s) | Performance |
|---|---|---|
| Top Gainers (Y-o-Y) | Aura, Creta | Modest single-digit growth |
| Biggest M-o-M Jump | Aura (+24%), i20 Elite (+16%) | Strong monthly recoveries |
| Top Decliners (Y-o-Y) | IONIQ 5, Tucson, Verna | Steep drops in premium and EV segments |
| Steepest M-o-M Decline | IONIQ 5 (-31%), Creta (-13%) | Notable monthly corrections |
Key Trends and Insights
The Hyundai May 2025 sales data reveals a brand grappling with supply constraints and shifting market dynamics. Key takeaways include:
- SUV Leadership: The Creta, Venue, and Exter accounted for over 60% of Hyundai May 2025 sales, reflecting India’s SUV boom (55% of PV sales in FY25). However, Y-o-Y declines in Venue and Exter highlight competitive pressures from rivals like Tata’s Punch and Mahindra’s XUV 3XO.
- Sedan Resilience: The Aura’s 18% Y-o-Y growth bucks the sedan segment’s decline, outperforming competitors like Tata’s Tigor. The Verna’s struggles, however, underscore challenges in the mid-size sedan space.
- EV Challenges: The IONIQ 5’s low volumes and the Creta Electric’s muted response (below 700 units monthly) signal Hyundai’s EV struggles, despite the Creta EV’s launch in early 2025.
- Maintenance Impact: The Chennai plant’s week-long shutdown affected key models like the Creta, contributing to the 10.76% domestic sales drop. Exports, however, provided a buffer with 3.06% growth.
Competitive Landscape
Hyundai’s Hyundai May 2025 sales of 43,861 domestic units secured third place, overtaking Tata (41,557 units) but trailing Maruti Suzuki (135,962 units) and Mahindra (52,431 units). Hyundai’s 10.8% Y-o-Y decline was steeper than Maruti’s 5.6% drop but less severe than Tata’s 11%, reflecting a tough month for non-SUV-focused brands. Mahindra’s 17% Y-o-Y growth, driven by SUVs like the Scorpio, highlights the segment’s dominance.
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What’s Next for Hyundai?
The Hyundai May 2025 sales report underscores the need for strategic adjustments. To regain momentum, Hyundai should:
- Boost EV Appeal: Address the Creta Electric’s lackluster response with sharper pricing or unique features. The upcoming HE1i hatchback EV in 2026 could target the mass market.
- Refresh Key Models: Accelerate the next-generation Venue launch to counter rivals like the Tata Punch and Maruti Brezza, revitalizing Hyundai May 2025 sales in the subcompact SUV segment.
- Expand Hybrid Strategy: Introduce hybrids like the Palisade Hybrid by 2028 and extend hybrid tech to models like the next-gen Creta to meet CAFE 3 norms and consumer demand.
- Optimize Production: Minimize future shutdown impacts through better inventory planning to ensure model availability, especially for high-demand SUVs.
Conclusion
The Hyundai May 2025 sales figures reflect a challenging month, with a 7.63% Y-o-Y decline driven by a maintenance shutdown and softening demand for hatchbacks and EVs. The Creta and Aura shine as bright spots, but models like the IONIQ 5 and Tucson highlight Hyundai’s struggles in premium and electric segments. By leveraging its SUV leadership, refreshing key models, and strengthening its EV and hybrid offerings, Hyundai can navigate India’s competitive market. With a robust product roadmap, including 26 new models by 2030, Hyundai is poised for a comeback, ensuring Hyundai May 2025 sales are a stepping stone to future growth.
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