Hyundai April 2025 Sales: Model-Wise Performance & Market Trends

The Hyundai brand, a household name in India’s automotive landscape, has shown a mixed performance in April 2025. The month reflects a market scenario where the compact SUV segment still drives Hyundai’s momentum, while several other key models face challenges due to shifting consumer preferences and intensified competition. In this detailed breakdown, we analyze Hyundai’s April 2025 sales across all major models, explore growth trends, and discuss what these numbers mean for the brand moving forward.

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Hyundai’s Overall Market Position in April 2025

Hyundai’s April 2025 sales demonstrate its continued dominance in the compact SUV segment, with the Creta performing exceptionally well, registering a 10% year-on-year (Y-o-Y) growth. However, the company faces pressure in its hatchback and sedan segments, with several models recording declines, both Y-o-Y and month-on-month (M-o-M). These trends mirror broader shifts in the Indian automotive market, where consumer preference is moving strongly toward SUVs, crossovers, and electric vehicles, sometimes at the expense of traditional hatchbacks and sedans.

Make	Model	Apr’25	Apr’24	Growth Y-o-Y(%)	Apr’25	Mar’25	Growth M-o-M (%)
Hyundai	Creta	17016	15447	10%	17016	18059	-6%
Hyundai	Venue	7953	9120	-13%	7953	10441	-24%
Hyundai	EXTER	5416	7756	-30%	5416	5901	-8%
Hyundai	Xcent/Aura	4224	4526	-7%	4224	5074	-17%
Hyundai	Grand i10	4137	5117	-19%	4137	4990	-17%
Hyundai	i20 Elite	3525	5199	-32%	3525	4452	-21%
Hyundai	Alcazar	1017	1219	-17%	1017	1431	-29%
Hyundai	Verna	1005	1571	-36%	1005	1364	-26%
Hyundai	Tucson	65	201	-68%	65	89	-27%
Hyundai	IONIQ 5	16	45	-64%	16	19	-16%
Hyundai	Kona	0	0		0	0

Hyundai April 2025 Sales: Model-Wise Deep Dive

1. Hyundai Creta: The Compact SUV Powerhouse

Sales: 17,016 units
Y-o-Y Growth: +10%
M-o-M Growth: -6%

The Hyundai Creta continues to be a key pillar for Hyundai in India, maintaining its stronghold in the competitive compact SUV segment. With a well-rounded combination of style, performance, and features, the Creta appeals to both urban and semi-urban customers. Its 10% Y-o-Y growth indicates robust demand, supported by recent updates in technology and design enhancements.

Though it experienced a slight dip from March (down 6%), this is within expected seasonal fluctuations. The Creta’s consistent performance reinforces Hyundai’s strategic emphasis on SUVs as the backbone of its Indian portfolio.

2. Hyundai Venue: A Struggling Compact SUV

Sales: 7,953 units
Y-o-Y Growth: -13%
M-o-M Growth: -24%

The Venue, once a fresh entrant in the compact SUV space, is facing headwinds with both Y-o-Y and M-o-M sales declining. The 24% drop month-on-month is particularly concerning, suggesting that newer rivals and consumer preference for updated offerings have impacted its sales.

Though still contributing meaningfully to Hyundai’s volume, the Venue will likely require freshening or repositioning to recapture market interest amid fierce competition from peers like Maruti Suzuki Brezza and Tata Nexon.

3. Hyundai Exter: Facing Steep Declines

Sales: 5,416 units
Y-o-Y Growth: -30%
M-o-M Growth: -8%

The Exter’s numbers tell a challenging story. The model has seen a steep 30% drop compared to April last year and continues to decline month-on-month. The compact SUV segment is getting crowded, and the Exter seems to be losing ground, possibly due to newer launches, pricing strategies by competitors, or feature gaps.

This decline suggests Hyundai may need to revisit the Exter’s positioning, marketing, or product attributes to stay relevant in the entry-level SUV segment.

4. Hyundai Xcent/Aura and Grand i10: The Lower-End Hatchback Battle

Xcent/Aura Sales: 4,224 units (-7% Y-o-Y, -17% M-o-M)
Grand i10 Sales: 4,137 units (-19% Y-o-Y, -17% M-o-M)

Hyundai’s lower-end hatchbacks have experienced moderate to sharp declines in April 2025 sales. The Xcent/Aura remains a contender in the compact sedan space, but the 7% yearly dip and 17% monthly drop point to increasing pressure from both Maruti Suzuki’s Swift and emerging compact SUVs.

Similarly, the Grand i10 has seen a 19% year-on-year decline, reflecting consumers’ gravitation toward SUVs even at entry price points. These numbers highlight a potential shift in Hyundai’s focus away from traditional hatchbacks toward SUVs and crossovers.

5. Hyundai i20 Elite: Premium Hatchback Challenges

Sales: 3,525 units
Y-o-Y Growth: -32%
M-o-M Growth: -21%

The i20 Elite, Hyundai’s premium hatchback, has witnessed a significant decline. This 32% year-on-year and 21% month-on-month drop suggests buyers are moving away from hatchbacks toward SUVs or more feature-loaded alternatives.

Increased competition from Kia (Seltos, Sonet) and Maruti Suzuki (Swift, Baleno) has likely played a role, underscoring the need for Hyundai to consider upgrades, pricing strategies, or innovative offerings to boost i20 Elite sales.

6. Hyundai Alcazar: Mid-Size SUV Struggles

Sales: 1,017 units
Y-o-Y Growth: -17%
M-o-M Growth: -29%

The Alcazar, positioned as a premium mid-size SUV, also suffered a drop in sales. Although the mid-size SUV segment is growing, this model’s sales contraction reflects tough competition from Tata Safari, MG Hector, and Mahindra XUV700.

Hyundai might have to explore product refreshes or enhanced value propositions to regain momentum in this crucial segment.

7. Hyundai Verna: The Sedan Segment’s Decline

Sales: 1,005 units
Y-o-Y Growth: -36%
M-o-M Growth: -26%

The Verna’s sales have sharply fallen, mirroring the overall trend of sedans losing ground to SUVs and crossovers in India. The 36% year-on-year and 26% month-on-month declines highlight shrinking demand in the sedan segment, even for well-established models.

As consumer tastes shift, Hyundai faces the challenge of either reinventing its sedan lineup or prioritizing SUV expansion.

8. Hyundai Tucson and Electric Vehicle Sales

Tucson Sales: 65 units (-68% Y-o-Y, -27% M-o-M)
IONIQ 5 Sales: 16 units (-64% Y-o-Y, -16% M-o-M)
Kona Sales: 0 units

The Tucson luxury SUV and IONIQ 5 electric vehicle remain niche sellers with very low volumes. The Tucson’s drastic sales drop may indicate growing competition in the premium SUV space. Meanwhile, the IONIQ 5, Hyundai’s electric offering, is still in its nascent stage in India, facing challenges in market penetration and consumer adoption.

The Kona’s absence this month could suggest discontinuation or supply constraints.

Hyundai’s April 2025 Sales: Key Takeaways

SUV Segment Remains Hyundai’s Strength: The Creta is the clear leader, confirming Hyundai’s strategic focus on SUVs is paying off. However, models like Venue and Exter need reinvigoration to compete effectively.
Declining Hatchbacks and Sedans: Traditional models like Grand i10, i20 Elite, and Verna face declining sales, a reflection of changing consumer behavior favoring SUVs.
Electric Vehicle Progress Slow: Hyundai’s electric vehicle segment is still in early stages and faces hurdles in market acceptance. Strategic investments in EV infrastructure and marketing will be critical.
Mid-Size and Premium SUVs Under Pressure: Alcazar and Tucson face stiff competition, indicating room for improvement in these categories.

Conclusion: Hyundai’s Road Ahead in India

April 2025 was a telling month for Hyundai in India, showcasing both strengths and challenges. The compact SUV segment remains the backbone of the brand’s success, particularly with the Creta leading the way. Meanwhile, a decline in hatchback and sedan sales underscores the need for Hyundai to adapt quickly to India’s evolving market preferences.

As competition intensifies from both domestic and international automakers, Hyundai’s ability to innovate, refresh products, and expand its electric vehicle portfolio will define its trajectory in the coming months.

Investing in customer-centric features, pricing agility, and enhanced after-sales support could help Hyundai maintain and grow its foothold in a market rapidly gravitating toward SUVs and EVs.